Umberto
Eco’s Travels in Hyperreality he explores
the hyperreal and simulations of reality in actual life. Eco states, “The
United States is filled with cities that look like cities”. In particular case,
Las Vegas is a perfect example, because it’s got the pyramids or Egypt, the Eiffel
tower, and even the canals of Venice. He also uses the example of Disneyland to
help illustrate his stance saying it “is
also as place of total passivity. Its visitors must agree to behave like
robots." He describes us as robots because we are unfamiliar visitors of
this simulated world. Basically, you are invited to escape to a world
that is better than the one we actually live in. As he says “Disneyland
tells us that technology can give us more reality than nature can”. An example
we discussed in class is the comparison of Old
Faithful in Yellowstone National Park and the fountains of the Bellagio
Hotel in Vegas. At Yellowstone we have to wait for scientific realities to conjure
up the blast needed for the famous geyser, where the fountains of the Bellagio
are automated and allow for instant gratification. Even though they only
simulate reality, the fact that its on demand makes it more desirable. A
similar critical theorist, Jean Baudrillard’s main argument is that
humans have reconstructed simulations so realistically that lines between
reality and simulacra have become blurred and indistinguishable. This is
important because the idea of both these theorist is essentially that, simulacra
and hyperreality create an unobtainable better world than could ever exist.
Therefore, in comparison our reality will never be good enough, leaving us
detached from the world we could otherwise revel in.
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